The Montreal Canadiens are famous for their flair, so it was fitting that they made a grand entrance at the 2024 NHL Entry Draft in Las Vegas alongside Celine Dion, Quebec’s biggest pop star. The iconic performer captivated an astonished audience before announcing, “With the fifth overall selection in the 2024 NHL Draft … the Montreal Canadiens … are proud … to select … Ivan Demidov.”
Demidov was the top player available at fifth overall and addressed a long-standing need for the team: a prospect with the potential to become a genuine superstar and exceptional offensive talent. Canadiens management has heavily invested in player development, although not having direct control can raise concerns. Nonetheless, they’ve managed to stay connected with Demidov, who is currently playing for SKA Saint Petersburg in the Kontinental Hockey League (KHL).
As part of their rebuilding effort, the Canadiens have customized their development strategies to fit the needs of individual players. For instance, instead of sending 2022 first-overall pick Juraj Slafkovsky to the American Hockey League (AHL) after being drafted, head coach Martin St. Louis opted to keep him with the Canadiens, which proved beneficial despite some fluctuations in his performance during the 2024-25 season.
Demidov is recognized for his intelligence, skill, and charm. He was a leading candidate in various drafts, but the political landscape poses challenges for Russian players that impact general managers’ decisions. While Canadiens GM Kent Hughes didn’t expect Demidov to land with the team, it amounted to a hopeful wish that ultimately came true.
What distinguishes Demidov from other top prospects is his character, which Hughes believes will enable him to excel in Montreal’s intense hockey environment. He commented, “When people are in their comfort zone with no pressure, it can hinder their development. I appreciate it when players are passionate about hockey; they talk about nothing else. That’s what makes this city special.”
After being drafted, Demidov expressed his eagerness to build muscle and enhance his skating speed in the KHL, both of which he can work on at the gym. Unfortunately, limited ice time has meant he spends much time training. His limited opportunities haven’t overshadowed his elite skating, vision, and playmaking abilities, ranking him among the best in points per 60 minutes.
Control is an elusive concept, and in discussions during October, management explored visiting Demidov in Russia. Given his potential to develop into an elite offensive player, Hughes must tread carefully with his growth. Thus, the team is committed to ensuring effective support, even hiring specialized skill coaches to work directly with him. Still, there’s no guarantee that lower-level coaches will give him the necessary playing time.
Demidov confirmed he is in regular contact with Canadiens management and development staff. “We stay connected. I get messages from team representatives after games—though not every game, maybe weekly or biweekly. We discuss various topics.” This ongoing communication mitigates some perceived control SKA Saint Petersburg has over the 19-year-old’s development, allowing Montreal to guide Demidov through the inconsistent decisions made by his KHL coaches due to his intention to leave next season.
Demidov’s strong work ethic is unquestionable; he has previously stated, “You can never be 100% happy. But overall, it’s been more or less OK. But I could do better.” Managing various aspects of his health—diet, rest, and recovery—is crucial for his on-ice performance. It may also enable him to avoid the distractions of the Montreal market temporarily, providing a break from the attention of fans and media.
Strong character and an exceptional work ethic distinguish outstanding players from great players. Demidov will need the mental resilience and emotional control to handle the immediate fame that awaits him upon his arrival in Montreal, where the spotlight extends well beyond the rink.
At just 19, Demidov has already confronted significant challenges that have tested his resolve. From inconsistent messaging from his coach to limited ice time and media scrutiny on both continents, his ability to handle adversity while still being able to contribute offensively is impressive. Although he could have begun his North American career immediately, even in the AHL, these challenges will teach him valuable lessons in overcoming obstacles at every level.
Andrei Markov, who played 990 NHL games exclusively for the Canadiens from 2001-02 to 2016-17, spoke recently about Demidov. “I hope he can prove himself. Hockey in Russia and North America is very different. His success will depend on how well he adapts to another league. But I think he’ll enjoy it here,” Markov remarked.
An endorsement from someone who understands the unique hockey market carries significant weight. Considering Demidov’s warm reception from Canadiens fans, despite yet to step onto the ice for the franchise, Markov’s sentiment holds merit. The significance of this particular prospect for the organization’s rebuilding efforts is immense, and the management’s commitment to supporting him bears testament to that.
